INSIGHTS FOR YOUR BUSINESS
What matters to your business.
Clearly explained.
What is changing. What it means for you. And what you can do. Clear guidance on marketing, communication and your business presence.
Knowledge that helps you move forward.
Useful knowledge for everyday business – clearly explained, with practical tips to take further.
New on 15 October 2026
Built a website with AI? Check these risks before launch
Looking good is not enough: how to check content, forms, privacy and security. With practical checks and a flowchart for launching your website.
New on 13 October 2026
Hamburg Digital Check 2026: grant and application deadline
Up to €7,500 for qualified digitalisation consulting: eligibility, your contribution and deadlines explained simply. Complete applications must be received by 16 November 2026.
Marketing can reduce taxable profit. A simple example calculation shows what this means and which documents matter.
Not every business website is subject to the same rules. How to assess your offer and identify initial barriers for visitors.
A download or a song in an app does not automatically permit every advertising use. These questions help clarify the rights you need.
How to enable voluntary customer feedback, respond objectively to criticism and turn feedback into concrete improvements.
A simple PDF is not an electronic invoice. Which deadlines apply and how to prepare your invoicing process in time.
Clear offers and verifiable information still matter. Which foundations small businesses can improve now.